La Sobremesa

CLIENT:

La Sobremesa

SEPT-OCT

2024

La Sobremesa

The tastiest live session

Visual Identity, Production and Art Direction for the live session “La Sobremesa”.

BRIEF:

La Sobremesa is a live session-format platform supporting musical talent in Mexico and other Spanish-speaking countries. The session takes place around a table designed by local artists whose goal is to help musicians create high-quality visual content and reach new audiences.

SERVICES:

Conceptualization · Visual Identity · Event Production · Art Direction · On-site Event Management · Public Relations · Project Management · Graphic Design

VISUAL IDENTITY

Inspired by the colors and typefaces of Mexico City, the city where the project originated, La Sobremesa's branding is refreshing, casual, and straightforward. Typography: Impact + PP Radio Grotesk Variations: Migra + Migra Italic + PP Playground.

ILLUSTRATION WORK

To emphasize the casual and "homey" character of the project, we added illustrations that represent some of the elements present in the table design of the first session .

CREDITS

Production and Management: Begoña Arechalde

Video: Andrea Flores, Sofía Ramos

Photography: Mayra Carreño

Music: Diego Almonte, Pako Morín, Alejandro Soto

PR: Begoña Arechalde

Location: Soho House Mexico City