{"id":2602,"date":"2023-02-02T17:01:14","date_gmt":"2023-02-02T17:01:14","guid":{"rendered":"https:\/\/alealuxurybranding.com\/?post_type=playground&#038;p=2602"},"modified":"2023-02-21T00:38:52","modified_gmt":"2023-02-21T00:38:52","slug":"shoe-dog-phil-knight-2","status":"publish","type":"playground","link":"https:\/\/alealuxurybranding.com\/playground\/libros\/shoe-dog-phil-knight-2\/","title":{"rendered":"IMAGINE IT FORWARD &#8211; Beth Comstock"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2602\" class=\"elementor elementor-2602\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c944323 e-con-boxed e-con\" data-id=\"c944323\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d5b40e6 e-con-full e-con\" data-id=\"d5b40e6\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c20a778 absolute elementor-widget elementor-widget-button\" data-id=\"c20a778\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"https:\/\/alealuxurybranding.com\/playground\/libros\/\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">VOLVER<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef8f423 elementor-widget elementor-widget-image\" data-id=\"ef8f423\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.9.2 - 21-12-2022 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"510\" height=\"680\" src=\"https:\/\/alealuxurybranding.com\/wp-content\/uploads\/2023\/02\/imagine.jpg\" class=\"attachment-large size-large wp-image-2881\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/alealuxurybranding.com\/wp-content\/uploads\/2023\/02\/imagine.jpg 510w, https:\/\/alealuxurybranding.com\/wp-content\/uploads\/2023\/02\/imagine-225x300.jpg 225w\" sizes=\"(max-width: 510px) 100vw, 510px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-345af05 e-con-full e-con\" data-id=\"345af05\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c9136da elementor-widget elementor-widget-heading\" data-id=\"c9136da\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.9.2 - 21-12-2022 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">IMAGINE IT FORWARD &#8211; Beth Comstock<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f4c9ce elementor-widget elementor-widget-heading\" data-id=\"2f4c9ce\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">NUESTRA PARTE FAVORITA:<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc0ccc2 elementor-widget elementor-widget-text-editor\" data-id=\"fc0ccc2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.9.2 - 21-12-2022 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span class=\"HwtZe\" lang=\"es\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">&#8220;Una chispa es una persona, generalmente un extra\u00f1o, cuya perspectiva \u00fanica (cuanto m\u00e1s diferente, mejor) desaf\u00eda al equipo a pensar de manera diferente.&#8221;<\/span><\/span><\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3051fba elementor-widget elementor-widget-heading\" data-id=\"3051fba\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">RESUMEN:<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-512c0f4 elementor-widget elementor-widget-text-editor\" data-id=\"512c0f4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>&#8220;Imagine it Forward&#8221; es el libro de Beth Comstock, ex vicepresidenta de General Electric. En sus p\u00e1ginas, Comstock comparte sus experiencias y puntos de vista sobre c\u00f3mo impulsar la innovaci\u00f3n y la creatividad en un mundo en constante cambio.<\/p><p>El libro est\u00e1 dividido en tres partes, cada una de las cuales cubre un aspecto diferente de la innovaci\u00f3n. Primero, Comstock habla sobre la importancia de estar abierto a nuevas ideas y asumir riesgos. Comparte sus propias experiencias en GE, donde impuls\u00f3 nuevas ideas e iniciativas que a veces iban en contra de la cultura y las tradiciones de la empresa.<\/p><p>En la segunda parte, Comstock analiza el papel de la experimentaci\u00f3n en el impulso de la innovaci\u00f3n. Ella argumenta que la experimentaci\u00f3n es esencial para aprender y mejorar, y que el fracaso es una parte inevitable del proceso. Ella proporciona ejemplos de empresas que han utilizado con \u00e9xito la experimentaci\u00f3n para impulsar la innovaci\u00f3n, como Google y Amazon.<\/p><p>En la parte final, Comstock se enfoca en la importancia de la colaboraci\u00f3n y la construcci\u00f3n de redes. Ella enfatiza que la innovaci\u00f3n no es el resultado de un solo genio, sino el producto de un equipo diverso y colaborativo. Ella proporciona ejemplos de empresas que han construido con \u00e9xito redes y ecosistemas para impulsar la innovaci\u00f3n, como Airbnb y Alibaba.<\/p><p>A lo largo del libro, Comstock comparte una serie de consejos pr\u00e1cticos y estrategias para impulsar la innovaci\u00f3n. Ella enfatiza la importancia de escuchar a los clientes, abrazar la diversidad y estar abierto a nuevas ideas. Tambi\u00e9n proporciona ejemplos de empresas que han utilizado con \u00e9xito estas estrategias para impulsar la innovaci\u00f3n, como Procter &amp; Gamble y Nike.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":2622,"parent":608,"menu_order":7,"template":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v16.9 (Yoast SEO v16.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>IMAGINE IT FORWARD - Beth Comstock - Alea<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alealuxurybranding.com\/playground\/libros\/shoe-dog-phil-knight-2\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IMAGINE IT FORWARD - Beth Comstock\" \/>\n<meta property=\"og:description\" content=\"VOLVER NUESTRA PARTE FAVORITA: &#8220;Una chispa es una persona, generalmente un extra\u00f1o, cuya perspectiva \u00fanica (cuanto m\u00e1s diferente, mejor) desaf\u00eda al equipo a pensar de manera diferente.&#8221; RESUMEN: &#8220;Imagine it Forward&#8221; es el libro de Beth Comstock, ex vicepresidenta de General Electric. 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